The Not-so-fast Path To Making
Money Online Without Your Own Products
By Elisabeth Kuhn
Affiliate Marketing has been touted as a way to make money fast
- without the bother of needing your own product. It’s indeed
possible to make money with affiliate marketing, and there are a
few rare affiliate programs where the money, IF earned, appears
quickly. However, they are the exception rather than the rule.
More often than not, the money appears after a significant time
lag.
At Clickbank, for example, the number one affiliate program,
the money is sent out two weeks after the end of each accounting
period (of which they are two per month). Most of the others
have similar rules, with some taking even longer, up to “the
beginning of the month after the month after the month during
which the purchase was made.”
In addition, most programs also have minimums that have to be
reached before you get anything at all. Of course if you have
earned just pennies, the delay won’t make much of a difference.
Even MyHelpHub.com, which somebody had touted as a much
faster-paying program, doesn’t pay more quickly. Maybe they used
to, but by the time I got to them, they had clearly adjusted to
market conventions.
A few affiliate programs do pay more quickly, but those have
turned out to be extremely competitive. I had been counting on
my one quick-pay affiliate program to deliver the goods and pay
my bills, and so far I have made absolutely NOTHING from it in
spite of making it the main focus of all my advertising
campaigns. It may pay fast in theory, but nothing, even if it
appears really fast, is still nothing at all.
My guess: there are so many people trying to sell this
particular guy’s stuff that the market is basically saturated.
So affiliate programs may be legit and worthy, but the money
from your affiliate marketing efforts won’t be showing up in
your bank account nearly as fast as your funds will get depleted
if you buy all their products to make sure they’re worthy of
your investment in time and elbow grease, or if you advertise
your affiliate links by way of Pay Per Click.
If money is tight, don’t count on the affiliate money to bail
you out when your Amex bill is due. It probably won’t be there
in time, if it will even arrive at all. Being a good affiliate
marketer can be costly, and if you don’t watch out, it can land
you in a financial jam.
Not that this lag-time in pay-out is necessarily a problem for
everybody. If you have deep pockets, you probably won’t care.
And if you’re generally the thrifty type, you may actually
welcome the fact that you weren’t able to spend the money.
Still, it’s good to know how long these things take, and to plan
for the wait. And people shouldn’t have to search for the fine
print to find out just how long that wait may turn out to be.
The other part they don’t tell you about affiliate income is
how darn hard it is to make any of it at all. I’ve been
advertising in ezine articles, on my webpage (not the
most-trafficked site, admittedly, but still), in ads, and to my
budding list. Earnings so far: Zilch (not counting the ebook I
bought myself at MyHelpHub.com on which I received commission -
about 6 weeks after my purchase).
What to do? Plan for the lag in time until the money starts
rolling in. Once it does, and you’re getting regular sales, it
will work as advertised, with money coming in every other week
or so (for each affiliate network). At that point you won’t
really care how long it’s been since you’ve actually earned the
money. Until then, mind the old saying - don’t count your
chickens till they’re hatched.
In fact, if you’d like to hedge your bets, don’t put all your
eggs in one basket, to stay with the poultry metaphor. For
starters, go with several different affiliate programs. And
then, do something else entirely:
Why not create your own product? Either from private label
products, or from scratch. You can sell your products directly
through PayPal or your shopping cart system, and if you have
PayPal’s ATM card, you can get the money just as soon as it hits
your PayPal account, which is the minute you’ve made the sale.
Pretty cool!
So if you want fast, sell your own product. If you want a
no-fuss stream of income, albeit not a rapid-fire one, pick a
few great products and tell everybody and their friends about
them. The best approach: combine the two. That way, you’ll have
the best of both worlds.
About the Author: Elisabeth’s blog
http://www.myfavoriteselfhelpstuff.com/freebie/freebie404.html
offers resources for body, mind, spirit, and prosperity. To
improve your cash flow by creating your own info products,
consider checking out Marlon Sanders’ Info Product Dashboard at
http://www.easyinfoproductcreator.com
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